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About Bay Lakes

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Our Mission Statement:

“ To provide satisfaction and value to the discerning customer through innovative design, meticulous craftsmanship,
and empathetic service.”

For the past 19 years, Bay Lakes Builders & Development has been recognized as one of the premier builders of custom homes in Green Bay, the Fox Cities, Door County, and throughout Northeast Wisconsin. Guided by the integrity and vision of founder and President Paul E. Soletski, he and his dedicated staff continue to raise the bar when it comes to building homes the right way. Inspired by his grandfather, who was a successful general contractor in the area, Paul’s entire 30-year career has been in the housing industry. Since founding Bay Lakes Builders & Development in 1989, Paul has worked with some of the finest subcontractors and suppliers in the area to construct over 500 attractive and quality-built homes as well as dozens of remodeling and addition projects.

Throughout the years you have likely seen their entries in the Showcase and Parade of Homes. You have become familiar with the identifying traits of new homes by Bay Lakes—the tasteful use of quality materials and colors, the highly functional floor plans, the abundance of molding & millwork, the dramatic curb appeal of their exteriors, the meticulous craftsmanship, and the unique architectural detailing.

All of these defining elements of a new home by Bay Lakes are highly visual. But what about those equally important unseen details that impact the living quality of a new home? This is a topic Paul feels strongly about.

President Paul E. Soletski
Paul E. Soletski
“We are very concerned that the exterior of our homes maintain a high level of aesthetic value and, of course, the floor plan has to function,” Paul explains, “but everything has to perform well, or you’re not going to enjoy your home.
Between the Walls: The Importance of Unseen Details

Cellulose Insulation

It is a priority for Soletski to educate his customers on building performance, which can be easily overlooked when simply shopping for price.

“We try to make sure people are conscientious about the internal environment of their home,” he adds. “We discuss whole-house ventilation systems for proper air exchange and explain the benefits of using bathroom and kitchen fans that can help control the humidity in a home. The nice thing about controlling the interior environment is that it helps minimize some of the problems associated with moisture.”

Curtailing potential mold sources is a focal point for the Bay Lakes team. One of the best ways they’ve found to discourage mold formation is through the use of a cellulose insulating system provided by Frank's Energy Savers. A standard tool in the Bay Lakes arsenal since 1995, cellulose provides many benefits a homeowner may never see or realize.

The cellulose allows much less air infiltration through the wall, limiting drafts and providing increased comfort. It also includes a fire-retardant UL rating and will not support mold growth as compared to typical fiberglass insulation. In addition to its R22 insulation value, the system also provides an outstanding acoustic value.

The use of cellulose insulation, combined with Bay Lakes’ proper framing techniques and flashing methods, allows you to rest assured that your home will be safe, comfortable, durable, and less expensive to operate. In most cases, a Bay Lakes home will have heating and cooling costs 30-35% below homes constructed to Wisconsin’s Uniform Dwelling Code (approximately $1,000 annual savings for a 2,100 sq. ft. home).

As one of only 18 Performance Builders in the Wisconsin Energy Star Program, Bay Lakes takes pride in knowing that they’re building a home that is easier on not only your wallet, but the environment as well. And the way energy costs have been skyrocketing, you will recoup the slightly higher upfront insulation costs in hardly any time at all.

Joe Nagan, Technical Director of the Wisconsin Energy Star program, recently sent us a letter (click here to read it) endorsing the high-performance construction of our energy-efficient new homes.

Communication: Keeping the Process Fun

Another area that Paul and the Bay Lakes team feel strongly about is eliminating surprises during the home building process. The Bay Lakes team—which includes field management, warranty service, accounting, sales/marketing, and estimating—is always willing to spend as much time as necessary to educate customers and put their minds at ease. And with several family members (four) working as part of the team, there is a great deal of pride, trust, and loyalty in making sure that the job gets done right and customers are always in the know.

“The more the customer knows, the better decisions they’re going to make,” Paul says. “The endless hours we put in with our customers are well worth it. I can’t imagine building a home of the quality we provide without investing the time we do with our customers. My approach with customers is no different than what I would expect if I were in their shoes.”

By getting to know their customers and exactly what they want in their homes, Paul and the Bay Lakes staff are able to provide highly detailed estimates up front that eliminate confusion and surprises down the road. With detailed specifications in hand, Bay Lakes customers know what they’re getting for their dollar. This peace of mind allows the rest of the building process to be much more enjoyable.

That being said, whether it’s weighing the pros and cons of selecting various home features or simply providing guidance on how to program a thermostat—the Bay Lakes team is there to help. Although there will always be some gray areas in building a custom home, Bay Lakes Builders is able to keep the new construction process fun and enjoyable for everyone involved through effective communication between all parties. And once you have finally moved in to your dream home, you will have comfort in knowing that your new home is covered under Bay Lakes’ one-year warranty.

Customer Surveys & Feedback

In 2006, Bay Lakes Builders began to utilize the services of an independent third party service (Guild Quality) that specializes in administering post-construction surveys to Bay Lakes’ valued customers. Customers have the option to respond anonymously and are encouraged to be critical so that Bay Lakes is better able to improve the home building experience for future customers.

Perhaps it is this commitment to excellence that has lead 96.4% of our 28 surveyed customers to state that they would recommend Bay Lakes to a friend or family member. Please take a moment to digest these survey results (PDF) and also review the several testimonials we have received from our customers.

In 2008, Bay Lakes Builders received the honor of "Guildmaster" from the third-party company that administers their surveys. Once a year, GuildQuality bestows upon a handful of its members an award for exemplary quality and customer service. Award winners differ in their types of work and their price ranges, but all have a lengthy track record of exceptional customer feedback.

We understand that the modern, savvy consumer doesn’t want to simply take our word for it--they want objective data and endorsements from unbiased third parties when making one of the largest investments of a lifetime. Bay Lakes Builders is also pleased to provide references of past customers upon request.

In addition to the hundreds of site-built new homes Bay Lakes Builders has constructed over the years, dozens of satisfied customers have come back to Bay Lakes to have their basements finished in a style and quality consistent with the rest of their home. Whether you've built with us in the past or not, we'd love to give you a quote. Click here for details.

For other remodeling needs--including kitchens, baths, or additions--allow Bay Lakes' experienced team to help you realize the fullest potential of your existing home.
Why Choose Bay Lakes?
To summarize, you’ve already likely seen that Bay Lakes’ home designs are inspiring, well-crafted, and functional. But what you may not have realized is that their construction techniques and standard features provide a durable, energy-efficient, and comfortable home environment that costs less to operate than typical new homes. Their customer service is also second-to-none, ensuring that each of your concerns are addressed from the very first meetings to well beyond the completion of your home. Furthermore, the longstanding relationships Bay Lakes has with their subcontractors and suppliers means that they’re able to offer a consistent product in each new home that they build.

Bay Lakes will custom build your plans on your lot. Don’t have either? Don’t worry. You may choose from one of our extremely popular Design Series home plans, or Bay Lakes will listen to your specific needs and come up with a completely original plan to fit your unique situation. Bay Lakes also offers several home sites in architecturally controlled communities with the design consistency to help protect your investment. But if we don’t have the lot you’re looking for, we’ll help you find it. Bay Lakes has fully licensed real estate agents on staff that will not only aid you in finding that perfect site for your new home--they can also help to sell your existing one.

If you still have an existing home to sell before you can begin building your dream home, Bay Lakes Builders can help. Bay Lakes is a fully licensed MLS real estate brokerage with some unique advantages over traditional real estate firms.

1) Because we are a home builder, our staff includes an interior design consultant that can provide home staging advice.
2) As a general contractor, Bay Lakes can easily facilitate cosmetic updates (such as new carpeting, painting, hardware, countertops, etc.) to give your home that competitive edge in a challenging market.
3) Bay Lakes can also quickly expedite any repairs that a home inspection might reveal before a home sale can go to closing.
Bay Lakes Builders is truly committed to providing unparalleled customer satisfaction at every turn. From lot selection through the completion of your home and beyond--we encourage you to Experience the Difference of a Bay Lakes Home. Find out why we’ve become one of the premier builders of custom homes in Green Bay, the Fox Cities, Door County, and throughout Northeast Wisconsin--call us today at (800) 492-3666 or email us at info@baylakesbuilders.com.


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Bay Lakes Builders & Development
1411 S. Webster Avenue • Green Bay, WI
9352 Park Place • PO Box 953 • Fish Creek, WI 54212
PH 920.437.7700 • FX 920.437.7707

website administered by Ryan Soletski